Experience: The ENTICE Phase
I continue to credit the Doblin Consulting group with one of the most useful models for de-constructing an Experience. I …
Author Archives: Kathy Macdonald
Critical Decision: The Experience You Want to Stage
Do you know what guest experience you WANT to stage? Allow me to be bold. There is no place in …
Critical Decision: Which Experience to Work On
Are you working on the GUEST experience or on YOUR experience? Like it or not, we are in an experience-based …
Re-inventing the Hardware Store Experience
The simple hardware store on Main Street has pretty much been replaced by the big-box superstore selling everything from garden …
Postcards
Since the 1800’s, we have been commemorating our experiences with postcards. The first souvenir picture postcards in the United States …
In the Experience Economy, Every Day is a Dress Rehearsal
In our experience economy, every day is a dress rehearsal … and without the premiere. It is that simple. It …
The End of the Waiting Room
There are not many consultants in healthcare today who find inspiration for their clients from a food truck. Meet Shareef …
Paradise Lost – The End of Borders
I live in a town that takes both Milton and its local business obituaries very seriously. Few closings slip the …
What it takes to say Yes to the Dress
The average wedding this year will cost close to $27,000 not counting the honeymoon. There will be 141 guests, 4 …
Build Your Dreams Here!
As the stock market takes another dive and the unemployment picture looks even bleaker, there is a company determined to …
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