Can you “box up” an Experience?
It is that time of year. Online retailers are already flooding consumers with offers of free shipping, discounts, and a …
Monthly Archives: November 2011
“I’ll go anywhere as long as it’s forward.”
This was the credo of the famous Scottish explorer, David Livingstone who is probably better known for H.M. Stanley’s greeting …
If you want truly to understand something, try to change it!
We can credit Kurt Lewin with this quote, “If you want truly to understand something, try to change it.” For …
The Abilene Paradox and the Experience Economy
A great deal of time and energy is spent on attempting to stage great customer and employee experiences. Examples can …
Avoiding trips to Abilene
I admit I have never been to the actual city of Abilene, but I have been to the metaphorical destination …
Revisiting the Abilene Paradox
Over three decades ago, one of the pioneers in Organization Development, Jerry Harvey, wrote about the tendency of groups to …
What do you get with your lunch?
People purchase what they value, not what we sell. In most urban areas, there are hundreds of choices for where …
What’s in YOUR catalog?
This is the season for mailboxes to be stuffed with catalogs. Most of us have grown up with them and …
How do you want them to feel?
Is your objective to leave others feeling enlightened, proud, and energized? What 3 or 4 words would you select? This …
Could you text me that?
In the most recent PEW study on Americans and Texting, Young adults (18-24) exchange an average of 109.5 texts a …
Macdonald Group 